According to §13 TMG

Privacy Terms

Updated: 25.10.2021

Here we inform you about the processing of personal data when using our website and online shop.

Personal data is information, that either refers to an identified or identifiable person. This means foremost information that give conclusion to your identity, such as your name, phone number, address or e-mail address.

Statistic data, that is gathered during a visit on our website and that can’t be traced back to you, is not considered personal data.

You may print or save these terms (f.e. as a PDF) by using your browser’s options.

1. Data protection official, guarantor and contact person

Contact person and responsible for the processing of your personal data while visiting this website according to EU-general data protection regulation (GDPR) is dogpaper (dogpaper GmbH, Donnerschweer Straße 149, 26123 Oldenburg, Phone: +49 (0) 441 – 93 92 94 5, E-Mail:

Please contact if you have questions concerning your affected rights in context of the use of this website.

Our data protection official will be your contact person regarding data protection topics at the above mentioned postal address with the addition of “to the attention of data protection official”.

2. Providing the website and creating logfiles

With each usage of our website we collect data that is automatically sent by your browser to enable the visit to our website.

These are:

  • IP-adress,
  • time and date of the inquiry,
  • website addresses and
  • technical data regarding your browser and operating system.

Data processing is neccesary for the use of our website and to guarantee it’s functionality and security. The stated data is for aforementioned puroposes at times saved in intern logfiles to

  • create statistics about usage habits on our website
  • improve our website considering the usage habits (f.e. if the amount of mobile devices connecting to our website increases)
  • administratively maintain the website.

The legal basis for this data processing is art. 6 para. 1 sentence 1 lit. b, f GDPR.

The information saved in the logfiles does not offer us inferences about persons – especially IP-addresses are saved in shortened versions. The logfiles are saved for 30 days and deleted afterwards.

3. Online-Shop, registration

To experience all functions and the ability to buy our products we offer a registration for our online shop. The mandatory data (name and surname, e-mail address, password, payment data and address) is highlighted by input boxes in the form. A registration without this data is not possible, since it is needed for contract processing. The legal basis is art. 6 paragraph 1 p. 1 lit. b GDPR.

4. Payment: service providers and options

We provide regular payment options like credit card, PayPal or SEPA-direct debit for orders at our online shop. Depending on your chosen payment option we will pass on your data (f.e. credit card data or bank details) to the instructed banking company or payment service provider for payment processing. Contract processing is not possible without transmitting the payment data to the banking company or payment service provider. Legal basis for this data processing is art. 6 paragraph 1 p. 1 lit. b GDPR.

5. Newsletters and  commercial mailing

You may subscribe to our newsletter to be regularly informed about products and news. For this procedure we are using  Double Opt-In and will only send you a mail when you have confirmed that you want to receive our newsletter. If so, we will save your e-mail address, the time of your registration and the IP-address that was used at the time of the registration until you unsubscribe. Storing this data only has the purpose of sending you the newsletter. The legal basis is art. 6 para. 1 lit. a GDPR.

Furthermore we send advertisement mails to you that for example ask for your opinion on service and product. The legal basis is art. 6 para. 1 lit. a GDPR.

We may work with third parties when sending newsletters and advertisement mails, therefore we may pass on your e-mail address and registration information to those service providers in order to send you e-mails. The legal basis is art. 6 para. 1 lit. a GDPR.

You are entitled to unsubscribe from / reject our newsletters and advertisement mails at any time free of charge. A link to unsubscribe is attached to each newsletter or advertisement mail. You may also contact us directly to unsubscribe from the mailing list.

Customary to the market we use technology in our advertisement mails and newsletters that allow us to record your interaction with those (f.e. opening the mails, clicked links). This data will be used to improve our content and customer communication. For this procedure we use small graphics that are embedded in the messages (tracking pixel) that help us linking it with your personal data. The legal basis is art. 6 para. 1 lit. a GDPR. If you do not want your usage behaviour to be analyzed you may unsubscribe from advertisement mails and newsletters at any time for free.

6. Facebook-Fanpage

We operate a page on the social network Facebook Inc., 1601 Willow Road, Menlo Park, California, 94025, USA („Facebook“) to communicate with fans and followers to inform about our products and services. Facebook provides statistics about our site’s usage by facebook users like interactions, “likes”, comments or data about the users (age, place of residence) that help us to learn more about our community. Further information can be found at Facebook-page-insights

or the page-Insights-addendum. The legal basis is Art. 6 paragraph 1 p. 1 lit. b GDPR and 6 paragraph 1 p. 1 lit. f GDPR.

Data that is procecced in individual responsibility by facebook’s terms of use can not be influenced by us. Visiting our facebook page results in data being sent from our page to facebook itself, which uses the data to create detailled statistics for it’s own marketing and research, which we can’t affect. Further information on this topic can be found in facebook’s own privacy terms. Facebook has subjected to the EU-US Privacy Shield in case your personal data will be sent to the USA.

Users whose personal data it available to us through the facebook page are entitled to the rights mentioned in these privacy terms. If users want to assert further rights regarding facebook’s terms they may directly contact facebook. We will happily help you doing so and redirect your inquiry to facebook.

7. Cookies and similar technologies

A part of our services is in need of so called cookies. Cookies are a textfile that are either temporarily (“session cookie”) or for a long term (“persistent cookies”) saved on the hard disk. Cookies are not used to run programs or to download viruses. Their main purpose is providing a peronalized offer for you and creating a time-saving service.

Most browsers are accepting cookies automatically. You can change your browser’s options to reject cookies or require manual consent to be saved. Not all our offers and services may function perfectly if you decline all cookies.

When first visiting the website a banner will be displayed that informs you about the usage of cookies. If you either click on “accept” or keep on using the website we assume you agree with our cookie usage.


7.1 Own cookies

We use cookies to offer and optimize your individual user experience. We use session cookies that are being deleted when closing the browser. Session cookies are used for the login authentification.

Persistent cookies are used to track information you have already been shown, to it doen’t need to be shown to you again when you visit the page the next time. Persistent cookies also serve the purpose to remember your login data so you don’t have to log in again (“remember me”).

These services allow for a comfortable and individual use of our services and are based on both your and our needs and interests.

The legal basis is art. 6 para. 1 sentence 1 lit. f GDPR.


7.2 Cookies/similar technologies by third parties

To improve our website we are using different technologies to analyze usage behaviour and evaluate related data. The collected data includes your terminal’s IP, date and time of your access, the cookie’s identification number, you mobile terminal’s device identification and technical data of your browser and operating system.

This data is being used for marketing purposes, for example to create individualized advertising messages. The legal basis is art. 6 Abs. 1 S. 1 lit. f DSGVO. In this section we want to inform you about these technologies and providers.

Google Analytics, Ads-Conversion-Tracking and Remarketing

Our website uses Google Analytics, a web analysis service by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland (following called „Google“).We also use Google Ads-Conversion-Tracking as well as Ads Remarketing and Google-Signals, which are also provided by Google.

Google Analytics uses cookies and similar technologies (“analysis cookies“) to analyze and improve our website according to your usage behaviour. Google Ads-Conversion-Tracking as well as Ads Remarketingare also using cookies and similar technologies to measure the performance of the advertisements provided (so called Ads-Campaings) and to create individualized advertisements on websites that work with Google. Google-Signals collects reports across devices about Google-users, that have activated personalized advertisements on their Google accounts.

(Continued on the right column)

(Continuation of parapgraph 7.2)

Accuring data may be transmitted by Google to a server in the USA to be evaluated and saved. In case personal data is being transferred to the USA, Google has subjected to the EU-US Privacy Shield. Your IP-address will only be shortened before being used by Google Analytics so it can’t be traced back to your identity. To guarantee this, Google Analytics was expanded by the code “anonymizeIP” on our website. The data collected from the cookies by Google will be used by Google Analytics to evaluate your use of the website, to create reports about website activities for advertisers and to introduce further services that are conntected to the use of our website and the internet. Google Ads Conversion-Tracking („Marketing Cookies“) will according to Google Privacy Terms stay active for about 30 days on your computer. If you visit the website in that time, we will be informed that you have seen the provided advert. If you use a Google account, Google may – according to your Google account’s options – connect your web- and app-browser history to your Google account and use this information to personalize ads. If you want to prevent this, you should log out of your Google account before visiting our website. Google may use your website behaviour to create data models and reports that show which device you used when clicking an ad or purchasing a product, if you have activated personalized advertisements in your Google account. These models and reports are based on samples and are pseudonymized for anonimity so we can’t trace them back to single Google users. Further information can be found in Google’s Pricavy Terms.
This website uses reCAPTCHA Version 3 which is subjectet to Google’s privacy terms and terms and conditions. reCAPTCHAmay only be used to protect the website against spam and misuse. It may not be used for other causes like: determination of creditworthiness, suitability for a job, information on financial circumstances or insurability of a user. By accessing the reCAPTCHA APIs we subject to theGoogle API terms of use, Google’s terms and agree to the additional terms below.
Facebook Pixel
Our website uses Remarketing-Tags („Marketing Cookies“) by Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA („Facebook“) for marketing purposes. When visiting our website a connection between your browser and a Facebook server is being created by these tags. Facebook receives the information that our website has been accessed with your IP address. In the event that personal data is transferred to the USA, Facebook has submitted to the EU-US Privacy Shield. Facebook uses this information to provide us with statistical and anonymous data on the general use of our website and the effectiveness of our Facebook advertising (“Facebook Ads”). If you are a member of Facebook and have allowed Facebook via the privacy settings of your account, Facebook can also link the information collected about your visit to us with your member account and use it for the targeted placement of Facebook ads. You can view and change the Privacy Settings of your Facebook profile at any time. Further information can be found in Facebook’s Privacy Terms.

8. Application process

If you apply to us for a vacancy advertised by us, we will only use your applicant data to process your application process. The legal basis for this data processing results from Art. 6 Para. 1 lit. b GDPR.

We save your personal data when we receive your application. If we accept your application, we will save your application data for a maximum of three years after the termination of the relevant employment relationship. If we reject your application, we will store your application data for up to six months after your application has been rejected, unless you give us your consent to longer storage.

When processing our application process, we work together with application service providers in order to be able to process applications. The legal basis for this data processing is Art. 6 Para. 1 S. 1 lit. b, f GDPR.

9. Integration of services and content from third parties

Third party content, for example videos from YouTube, maps from Google Maps, RSS feeds or graphics from other websites, may be integrated into our website. This always assumes that the providers of this content (“third-party providers”) know your IP address. Because without the IP address, they would not be able to send the content to your browser. The IP address is therefore required to display this content. The legal basis for this data processing is Art. 6 Para. 1 lit. b, f GDPR.

We strive to only use content whose respective providers only use the IP address to deliver the content. However, we have no control over whether the third-party provider stores the IP address for statistical purposes, for example.


9.1 Integration of YouTube videos

We have integrated videos into our website that are stored on YouTube and can be played directly from our website. YouTube is a multimedia service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). In the event that personal data is transferred to the USA, Google and the group company YouTube have submitted to the EU-US Privacy Shield. The legal basis is Art. 6 Para. 1 S. 1 lit. f GDPR, based on our legitimate interest in the integration of video and image content.

When you visit our website, YouTube and Google receive information that you have accessed the corresponding subpage of our website (“marketing cookies”). This happens regardless of whether you are logged in to YouTube or Google or not. YouTube and Google use this data for the purposes of advertising, market research and the needs-based design of their websites. If you access YouTube on our website while you are logged into your YouTube or Google profile, YouTube and Google can also link this event to the respective profiles. If you do not want the assignment, it is necessary that you log out of Google before visiting our website.

As shown above, you can configure your browser in such a way that it rejects cookies, or you can prevent the collection of the data generated by cookies and related to your use of this website and the processing of this data by Google deactivating the button “Personalized advertising on the web” in your Google settings for advertising. In this case, Google will only display non-individualized advertising.

You can find more information in Google’s Data protection information, which also applies to YouTube.

10.Reception of personal data

The data collected by us will only be passed on if this is necessary to fulfill the contract or to provide the technical functionality of the website or the online shop or if there is another legal basis for data transfer (e.g. if we are legally obliged to disclose data (information to law enforcement authorities and courts; information to public bodies that receive data due to legal regulations, e.g. social security agencies, tax authorities, etc.) or if we have to involve third parties who are obliged to maintain professional secrecy to enforce our claims).

A part of the data processing can be done by service companies. These may include, in particular, data centers that store our website and databases, IT service providers who maintain our systems, logistics and shipping service providers or marketing and customer service providers, as well as consulting companies. If we pass on data to service providers, they may only use the data to fulfill their tasks. The service providers have been carefully selected and commissioned by us. They are contractually bound by our instructions, are bound to secrecy, have suitable technical and organizational measures to protect the rights of the persons concerned and are regularly checked by us.

11. Storage period

Usually, we only store personal data for as long as is necessary to fulfill our contractual or legal obligations for which we collected the data. We will then delete the data immediately, unless we still need the data until the expiry of the statutory limitation period for evidence purposes for claims under civil law or due to statutory retention requirements.

For example, we have to keep contract data for evidence purposes for three years from the end of the year in which the business relationship with you ends. This is because any claims become statute-barred after the statutory limitation period at the earliest at this point in time.

Even after the regular limitation period, we still have to save some of your data. We are obliged to do this on the basis of legal documentation obligations that may result from the Commercial Code, the Tax Code, the Banking Act, the Money Laundering Act and the Securities Trading Act. The deadlines specified there for the retention of documents are two to ten years.

12. Your rights

You have the right to information about the processing of your personal data by us at any time. In this context, we will explain the data processing to you and provide an overview of the data stored about you. (Art. 15 Para. 1 GDPR)

If the data stored by us is incorrect or no longer up-to-date, you have the right to have this data corrected. (Art. 16 GDPR)

You can also request the deletion of your data. If, in exceptional cases, deletion is not possible due to other legal provisions, the data will be blocked so that they are only available for the legal purpose. (Art. 17 GDPR)

You can also have the processing of your personal data restricted if, for example, you have doubts about the correctness of the data. (Art. 18 GDPR)

You also have the right to data portability, which means that we can send you a digital copy of the personal data you have provided on request. (Art. 15 GDPR)

You also have the right to object to data processing – which has its legal basis in Art. 6 Para. 1 lit. f GDPR –  provided there are reasons for this that result from your particular situation or the objection is directed against direct mail. In the latter case, you have a general right of objection, which we will implement without giving reasons. You also have the right to revoke your consent at any time. As a result, we will no longer continue the data processing based on this consent in the future. Your revocation of your consent does not affect the legality of the processing carried out on the basis of your consent until the revocation.

In order to assert your rights described here, you can contact the above mentioned contact at any time.

You also have the right to complain to the data protection supervisory authority responsible for us. The supervisory authority responsible for us in Oldenburg:

Lower Saxony supervisory authority The State Commissioner for Data Protection Lower Saxony
Prinzenstraße 5
30159 Hannover

Alternatively, you can contact the data protection authority at your place of residence, which will then forward your request to the responsible authority.

13. Data security

We maintain current technical measures to ensure data security, in particular to protect your personal data from the dangers of data transfers and from third parties gaining knowledge. These are adapted to the current state of the art. To secure the personal data you provide on the website, we use the Secure Sockets Layer (SSL) standard, which encrypts the information you enter.

14. Change of privacy policy

We occasionally update the data protection declaration, for example when we adapt our website or the legal requirements change. If you are either a customer, have subscribed to our newsletter or follow our social media profiles, you will be informed about the respective change on the platform or by email.